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U U Online MBA in Marketing Management | Syllabus| Fees | Eligibility| Admission

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About U U Online MBA in Marketing Management | Syllabus| Fees | Eligibility| Admission

The university was established as a private institution in 2013 under the Uttaranchal University Act, 2012 (Uttarakhand Act No. 11 of 2013). It is situated in the Indian state of Uttarakhand's capital, Dehradun. Under Sections 2(f) and 12(B) of the UGC Act, 1956, as well as other statutory bodies of the State and the country, the Uttaranchal University has been recognized by the University Grants Commission, Government of India.

U U Online MBA in Marketing Management

A postgraduate degree in business administration is the Master of Business Administration (MBA). The two-year MBA program makes students more desirable in the business world because of their improved managerial and technical skills. Uttaranchal University's MBA program equips students to excel in the diverse worldwide recording fields within the key industries.

The two-year post-graduate Uttaranchal University Online MBA in Marketing Management provides students with the tools and technology of today to create marketing strategies, monitor consumer behavior, improve products, and conduct market analyses. The university provides students with better facilities and a well-organized curriculum that is created with the demands and requirements of the modern world in mind, assisting them in advancing in their careers and achieving all of their goals.

Why select an Indian MBA program in marketing?

Primary Skill: Throughout the program, the marketing course develops fundamental skills, ethics, workplace knowledge, and discipline. These talents are beneficial for both career and personal lives.

Analytical Skill: During the MBA in Marketing course, students will learn many tools and strategies necessary for market analysis and information, which will facilitate market growth and enhancement.

Communication Skill: This is a vital life skill that improves during a marketing course. It gives a person more self-assurance and enables them to explain, convey, or resolve problems with greater understanding.

Managerial Skill: Business planning, decision-making, problem-solving, communication, delegation, and time management are among the managerial skills included in MBA marketing courses. These skills enable functioning efficiently in an organization.

Uttaranchal University Online MBA Eligibility Criteria

A bachelor's degree that must be completed in three years and must have received at least 50% in the general qualifying exam and 45% in the case of the reserved category. 

Uttaranchal University Online MBA Fees

Uttaranchal University's Online MBA in marketing management program comprises 2 years which is divided into 4 semesters. The course fee is Rs.20,500/- Per Semester including an exam fee of Rs. 2,500/- The  Uttaranchal University online MBA fees for two years are Rs.82,000/- if paid semester-wise and Rs. 80,000/- if paid annually.

U U Online MBA in Marketing Management Syllabus

The Uttaranchal University Online MBA in Marketing Management Syllabus is provided below in the table:

Semester 1

Semester 2

Financial Accounting

 Business Communication

Marketing Management

Managerial Economics

 Corporate Marketing

Operations Management

Professional Management

Business Analytics

 Business Law

 Human Resource Management





Semester 3

Semester 4

Conflict Resolution and Management

Strategy Management

International Management



 Open Elective-I

Seminar or Summer Training

Professional Ethics

Brand Management

Management in Action Social Economics and Ethical Issues



Open Elective-II

 Project Work

Uttaranchal University Online Admission 2024

Applicants must complete and submit the online application form along with the necessary documentation and the relevant admission fees to be considered for  Uttaranchal University online admission which has been approved by the UGC. Upon acceptance of the application, candidates will receive a letter of acknowledgment from Uttaranchal University, along with the course materials and reference number.

Required Documents for Enrollment

  1. 10th-grade report card and diploma
  2. 12th-grade mark sheet 
  3. Graduation certificate from the government; photo ID proof, such as a driver's license or passport; voter's ID, Aadhaar card; or PAN card.
  4. letter of undertaking 

Uttaranchal University Placement

Uttaranchal University offers excellent assistance with placement. Among their top employers are major multinational corporations (MNCs) like Amazon, Google, ICICI, Airtel, Dell, Wipro, Tech Mahindra, ITC Ltd, HCL, HDFC Bank, and so on. The university will also assist you with creating a CV and interview prep. Online MBA placement from Uttaranchal University is regarded as the best in the field. An MBA in marketing provides access to possibilities across a range of industries and professions. Depending on the job role and working position, the average pay in India following an MBA in marketing is approximately INR 15 LPA.

Uttaranchal University Online Courses Future Scope 

After completing the Uttaranchal University online courses in Marketing Management, one can find suitable opportunities in MNCs. 

• Market Analyst: An MBA in Marketing helps to develop these talents. Every firm needs an analyst who can aid in boosting the profit of the organization by analyzing market demand and various data to raise production.

• Sales and Marketing: The main goal of marketing is to get our product in front of as many potential and current customers as possible. To do this, business sales and marketing abilities are required, which may be obtained through a marketing course.

• Marketing Manager: An MBA in a marketing degree develops these skills and attributes. Being a manager is a leadership quality with responsibility for the development of an organization and its human resources. 



A marketing MBA degree offers a wide range of job options and in-depth topic knowledge that is beneficial for employment in the public and private sectors. The MBA in Marketing program assists with skill development, financial growth, and many other areas. It also has greater present and future opportunities globally inside premier organizations. 

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