The corporate landscape has seen a paradigm shift with the rise of digital marketing as the prime growth driver and consumer engagement. For business school graduates and professionals looking to master the art and science of selling business online, an MBA in Digital Marketing is no longer a career option—it's a strategic imperative. Uttaranchal University, one of the most recognized names in higher education, provides you with a highly-regarded Online MBA in Digital Marketing to make you a leader. Introduction Uttaranchal University has had a tradition of excellence since its establishment. Now, with its online education program, it extends its quality courses to the global market. The Online MBA in Digital Marketing is a postgraduate two-year course with general business administration and specialization in digital marketing. It is specially designed for professionals who wish to drive digital transformation, either as senior executives looking to upskill, startup entrepreneurs looking to expand their online ventures or graduating students interested in the digital economy. Program design to focus on practical use, with a new curriculum in line with current industry trends. You won't simply study theory; you'll have first-hand experience in implementing, tracking, and optimizing online campaigns that generate concrete results. The admission process for the Online MBA in Digital Marketing is simple and straightforward, so that as many as possible can apply from diverse backgrounds. Eligibility Requirements The entire admission journey is conducted online, offering a smooth and user-friendly experience. The major advantage of an online degree is saving costs. Uttaranchal University has structured the fee to be as low in cost as possible and provide best value for money An Online MBA is a cost-effective alternative to a traditional program, and Uttaranchal University's fee structure is designed to be transparent and affordable. The total course fee for the Online MBA in Digital Marketing is highly competitive, offering excellent value for a UGC-DEB approved degree. EMI and Education Loan FacilityApprovals and Recognition
Who Can Apply?
Admission Process
Online Course Fee and Financial Facilities
Course Fee Structure
Particulars
Fee Amount (Approximate)
Per Semester Fee
₹ 24,500
Total Program Fee (4 Semesters)
₹ 94,000
Semester I | Semester II |
Principles and Practices of Management | Marketing Management |
Managerial Economics | Business Research Methods |
Business Statistics & Analytics | Operations Management |
Financial and Management Accounting | Human Resource Management |
Business Environment | Emerging Business Law |
Business & Professional Communication | E-Commerce |
Semester III (Specialization) | Semester IV (Specialization) |
Strategic Management | Corporate Governance and Business Ethics |
Fundamentals of Digital Marketing | Social Media Marketing & Analytics |
SEO, SEM & Content Marketing | Mobile Marketing & E-Commerce Management |
Email Marketing & Marketing Automation | Digital Marketing Strategy & Planning |
Consumer Behavior in the Digital Age | Project Work/Dissertation |
Integrated Marketing Communication | (Additional Electives) |
Examination Pattern
Future Scope
An Online MBA in Digital Marketing from a well-known university such as Uttaranchal can even enhance your career. Your expertise is greatly appreciated by companies of any size and type, from startups to multinationals.
Uttaranchal University's CRC offers its online students with special placement support. The university boasts a large network of corporate partners who provide you with numerous opportunities.
Best Recruiters: Students of universities are getting placed in the best companies like Amazon, Wipro, TCS, HCL, Google, and many other companies. Digital marketing individuals are always in demand.
MBA graduates in Digital Marketing are well equipped to do a variety of highly coveted and well-rewarded jobs.
Job Role | Average Salary (INR per annum) |
Digital Marketing Manager | ₹6 - ₹15 Lakhs |
SEO/SEM Manager | ₹5 - ₹12 Lakhs |
Content Marketing Manager | ₹5 - ₹10 Lakhs |
Social Media Manager | ₹4 - ₹9 Lakhs |
E-commerce Manager | ₹6 - ₹14 Lakhs |
Marketing Analyst | ₹5 - ₹11 Lakhs |
FAQs
Q. Is the online MBA degree from Uttaranchal University valid for all sector jobs?
A: Yes, this program is UGC-DEB approved. This means that the degree is completely valid for all sector jobs.
Q. What is the faculty like in the online program?
A: The faculty in the online programs are very well qualified and some of them have the same experience as that of faculty teaching on campus. The faculty are trained to deliver an interesting, interactive, online learning experience.
Q. What is the learning management system (LMS)?
A: The LMS is a simple and intuitive portal where you will find all your live and recorded lectures/e-books, study materials, assessments and quizzes. The LMS also has nice and interactive discussion forums where you can follow seamless communication with faculty and classmates.
Q. Can I do a Ph.D after an online MBA?
A: Yes. An online MBA from a UGC university is considered valid and that means you can get into a Ph.D or any other relevant higher academic qualification.
"Online MBA in Digital Marketing is the ideal career of my professional life. My practical skills gained were extremely helpful, and I was immediately able to use my learning in the workplace. Placement assistance was an added bonus!" - Akash K., Digital Marketing Executive.
"I was doubting initially about the quality of an online degree, but Uttaranchal University surprised me. The curriculum was extremely holistic, and the faculty members were always willing to solve my queries. I would surely recommend it to anyone looking for a career in digital marketing." - Riya S., E-commerce Manager.
Uttaranchal University's Online MBA in Digital Marketing is not just a degree; it is a career-aware and result-driven investment in your working life. With its strong UGC-DEB approval, curriculum tailored for the contemporary era, flexible learning mechanism, and career concentration guidance process, it offers a specialized platform to gain expert knowledge and push your career to uncharted levels. If you are a professional who wants to learn and develop more competently or a fresh graduate who wants to get involved in the digital sector, this course is the perfect option to achieve your dream and realize a successful life in a fast-growing sector.
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