Placement Partners

Top Recruiters are:

• FMCG: HUL, ITC, Nestle
• E-commerce marketing: Amazon, Flipkart
• Online Agencies: WPP, Ogilvy
• Automobile manufacturers: Maruti, Hyundai

Career Support:

• Resume workshops
• Mock interviews
• Marketing hackathons
• Corporate mentorship

Future Opportunities

Industry Outlook

• The Indian digital marketing industry is forecasted to cross an amazing milestone of $100 billion by 2025. Most growth is attributed to a market that is booming and more and more businesses are moving online. Digital platforms like social, search engines, e-commerce, and more have become core go-to-market channels for companies looking to reach customers directly. As a result, companies are continuing to spend a lot on advertising campaigns and brand positioning online - leading to incredible growth in the industry.
• Along with this rapid expansion, the industry is creating more job opportunities in marketing technology. Experts predict a 30% rise in marketing tech jobs in their current roles of data analysts, digital strategists, content managers, and tools specialists among others. The demand is increasing for skilled professionals as companies are looking for an ideal candidate. Many of these roles include technical abilities including or similar to managing marketing automation tools, analysing data on customers, or developing specific ad campaigns. The growth presents new opportunities for students or professionals who are looking to grow and develop their skills. .
• The digital marketing industry in India is not purely an India story. It provides opportunities on a global basis. Cities such as Dubai and Singapore are strongly competing as locations for digital marketing work. These cities attract companies from all over the world that want to take advantage of the growth in the demand for digital services. In the case of Dubai, it is already an established business center with a healthy technology ecosystem. If you are looking for international management opportunities in digital marketing, Dubai offers a healthy set of business operations that are expanding into international markets. Similarly, Singapore offers a beneficial position for digital marketing career development and trending industry norms that connect businesses across Southeast Asia and the larger Asia-Pacific region.
• The industry outlook presented by Manipal University’s online MBA program emphasizes these trends and shows how students can prepare to achieve them. It showcases the rapid growth of the Indian market, the increasing demand for skilled marketers, and the one who can create businesses abroad. The program seeks to give students the knowledge and skills needed to be successful in a rapidly changing market that is also a global one. With this understanding of key trends, students can place themselves in the best possible position for very satisfying careers in this dynamic market.

Student Testimonials

"The digital marketing modules enabled me to increase revenue for my startup by 300% in 1 year."

- Rahul S., Entrepreneur

"Downscaled from sales to brand management at HUL upon finishing this MBA."

- Priya M., 2022 Batch

FAQs

Q: Will my degree be accepted outside the country?

A: UGC-approved degree is internationally accepted.

Q: Are Offline visits required?

A: No, It's 100% online with all exams.

Q: How many hours in a week do I need to commit for this course?

A: Approx 10-12 hours in a week .

How are we different from others?

• Systematic Curriculum covering traditional and evolve marketing
• Practical Orientation with real brand projects
• Industry-Connected Faculty
• Cost-Effective compared to offline MBAs
• Strong Alumni Network in marketing sector

Final Verdict

This course is created exclusively for those who want to be high achievers as Brand Managers, Digital Marketers, Market Researchers, or Marketing Leaders. These kinds of professionals are required by any company that wishes to grow and stay competitive. If you manage a brand, direct online campaigns, study market activity, or head teams, this course helps develop the traits of a high achiever. It combines strategic and applied research, so you are well equipped to solve actual issues.

If your dream is a Career is to be a Brand Manager, then the course enlightens you about how to develop successful brand identities and appeal to customers. Message strategy for targeting customers and developing positioning strategies for a brand in the marketplace are taught to you. From launching the product to developing brand reputation in the long term, the syllabus teaches everything and more.

Future digital marketers will be taught how to craft successful online campaigns. The curriculum teaches learners about the necessity of digital media, social media, content production, and measurement. You'll be taught to reach the appropriate consumers at the appropriate time with appropriate messages that will deliver. These are the necessary skills required in today's digital age where a digital footprint can kill or make a business.

If you have an inclination toward Marketing Research, this program offers tools to collect and interpret data. Students will learn how to analyze consumer behavior, trending in markets and inform sound business decisions through good judgement. With many businesses relying on data-based decisions, proficiency in this area can lead to positions directly related to a company’s decision-making capabilities..

Even marketing managers will be useful to them. You are prepared to work in teams and manage marketing projects with ease. You learn planning for the long term, leadership skills, and learning budgeting resources. This will be useful for those that must shift to senior positions, where team leadership and strategic decision-making are involved in daily operations.

What is special about this course is that it is flexible?

It can suit the busy schedules of professional employees, where you are able to learn and continue working. You can work, study, and pursue your other daily activities and learn at your own pace. This allows new learning to translate into immediate results in your present career.

Overall, if you are going to thrive in the future of marketing, this course is the best balance of practice and theory. It prepares you to handle a lot of high-speed tasks with skills that count so that you can develop as an expert but stay ahead of the pack in a competitive environment. If you're straight out of school or you're ready to advance your career, this course gives you what you need to do something meaningful.

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