RETAIL ANALYTICS -(RAA2208)
DIPLOMA IN RETAIL MANAGEMENT
Are you looking for diploma courses in retail management from different cities in India? Then we have the perfect solution to all your problems regarding a good career in retail management.
The process of selling goods and services to the consumer through various channels of distribution is called retailing business which contributes a major part of the Indian and global economy. Therefore, retailing management is one of the important subject, which most of the retailing companies are focussing upon for the profit maximization. Retail management is a procedure to avail the customers to procure their desirable product from the retail store. The course of diploma in retail management enables the student to acquire knowledge of standards in retail marketing and enable them for practical based business projects. Along with all of this students also know about web networking and to expand the scope of the retailing market to the consumers through e-commerce. Students having interest in merchandise, marketing, sales, advertising, campaigning and market research can opt for this course. Diploma in retail management is a 1-year full-time graduate course which is divided into 2 semesters as well as two-year full-time Diploma courses.
Top Institutes offering Diploma in Retail Management are:
- Bharathiar University, Tamil Nadu
- Rayat College of Education, Punjab
- Lovely Professional University, Punjab
- APS College of Education and Technology, Uttar Pradesh
- Avagmah Business School, Karnataka
RETAIL MANAGEMENT COURSE ELIGIBILITY
The minimum eligibility criteria for admission to this course are 50%-60% aggregate marks in 10+2 examination with Mathematics as one of the subjects. Usually, the universities require only the best 4 subject marks to be included in the eligibility criteria, but mathematics must be one of those subjects. Admission is done based on the scores of CAT, MAT, XAT entrance examinations by some of the institutions which are followed by a Personal Interview round. Some institutes conduct their own entrance examination for offering admission. The Admission process generally varies as per the college admission policies.
Candidate for Post Graduate Diploma in Retail Management (PGDRM), must have 50% aggregate marks in Graduation in any discipline from a recognized University.
RETAIL MANAGEMENT SYLLABUS
A semester wise syllabus of the diploma in retail management course
|SEMESTER I||SEMESTER II|
|Principles and Practices of Management||Marketing Management|
|Retail Management I||Retail Management II|
|Consumer Behaviour||Management Information Systems|
|Services Marketing||Concepts in Supply Chain Management|
Subject wise syllabus of the PGDM in retail management
|First Year||Second Year|
|Business Communication and Research||Business Policy|
|Marketing Management||Consumer Behaviour|
|Information Technology in Retail||Brand Management|
|Financial Accounting & Corporate Finance||Counter selling, B2B selling & franchising|
|Cost and Management Accounting||Store Operations Management|
|Logistics and Supply Chain Management||Visual Merchandising|
|International Business||Business Mergers and Acquisitions|
|Entrepreneurship Management||Mall Management & Property Management|
|Legal and Ethical Issues||Rural Retailing|
|Strategy Formulation and Implementation||–|
RETAIL MANAGEMENT COURSE FEES STRUCTURE
The average annual course fee ranges anywhere between 17,000 INR to 3 lakhs and annual fees for PGDM in retail management ranges between 2,00,000 INR to 9,00,000 INR depending upon the institute offering the course and other facilities like hostel, library, Wi-Fi and other academic benefits to the students.
SCOPE OF RETAIL MANAGEMENT COURSES
Retail management is one of the emerging and challenging industries in the world, which contribute to the economic growth of the country. Diploma in retail management provides job opportunities in the field of departmental stores, supply chain, advertising agencies and supermarkets. It also enables direct communication with customers and business activities. Moreover, there is enormous scope in retail management course due to the increase of the foreign retail market into the Indian market system and provides the opportunity of working with them and other economic benefits. Graduate students can explore their career in client communication, merchandise shipment, sales, supervisory and administrative services.